FOCUS GROUP #1

On Saturday, September 27th, our team held our first focus group of the year. We tried to have this focus group be concentrated mainly in our young singles target market. We had mostly males between 18-23, and a few females within the same age range. This group was very helpful, providing insightful ideas and feedback. We spent a lot of time talking about prototype design and price options. We felt that we got very good feedback in terms of intent to purchase our product. Most people were definitely interested and addressed their concerns with us so now we have a vague idea of consumer's ideas. Joe also baked a real-life prototype attempting to create our ideal shape. We had a great response in terms of packaging as well.